Unmasking The Sexy Side Of Halloween: 2024 Costume & Party Trends - ZipHealth

Explore the sexiest Halloween costume trends of 2024, from daring outfits to party hookups, with insights from our national survey and search data.

2024 Sexiest Halloween Costumes
2024 Halloween Costume Party Trends

Halloween isn't just a time for spooky thrills—it's also an opportunity for people to get a little flirty with their costume choices. From sexy vampires to daring superheroes, many Americans plan to turn up the heat this Halloween.

Our survey of over 1,000 people, combined with search trends from across the country, sheds light on which costumes are catching the most attention, which states are leading in sexy costume searches, and how these outfits are making more than just a statement at parties.

Key takeaways

  • 15% of Americans plan to wear a sexy Halloween costume this year.
  • New York is the state most interested in wearing a sexy Halloween costume.
  • Vampire, devil, and Greek god costumes are the most attractive to women, while cat, angel, and bunny costumes are the most attractive to men.
  • Nearly 1 in 5 Americans have had a one-night stand on Halloween.
  • 15% of Americans plan to wear a sexy costume this Halloween.
  • Men and women are about equally likely to wear a sexy costume.
  • Gen X (18%) is slightly more likely to wear a sexy costume this year than millennials or Gen Z (both at 14%).
  • States most interested in sexy costumes:
    • New York
    • Rhode Island
    • Florida
    • Nevada
    • California
    • Connecticut
    • Massachusetts
    • Louisiana
    • Illinois
    • Utah
  • States least interested in sexy costumes:
    • Mississippi
    • Montana
    • Arkansas
    • South Dakota
    • Idaho
    • New Mexico
    • Iowa
    • Wisconsin
    • Oklahoma
    • Minnesota

The sexiest Halloween costumes

  • According to women, vampires, devils, and Greek gods are the most attractive costumes people can wear.
  • According to men, cats, angels, and bunnies are the most attractive costumes people can wear.

Check out the most popular sexy and celebrity Halloween costumes in each state:

https://public.flourish.studio/visualisation/19555129/

  • The top sexy-costume searches are:
    • "Sexy nun costume"
    • "Sexy cowgirl costume"
    • "Sexy witch costume"
    • "Sexy nurse costume"
    • "Sexy cop costume"
  • The most popular celebrity costume searches are:

A wicked good night

  • Nearly 1 in 5 Americans have had a one-night stand on Halloween.
  • Gen X (23%) is the most likely to have had a one-night stand on Halloween, followed by Gen Z (20%) and millennials (17%).
  • Most "successful" costumes for men:
    • Batman
    • Devil
    • Cowboy
    • Clown
    • Basketball player
  • Most "successful" costumes for women:
    • Barbie
    • Angel
    • Cat
    • Cowgirl
    • Witch
  • Gen X is also the generation most likely to have sex in their costume, with nearly 1 in 4 saying they had done this, while 21% of Gen Z and millennials have had sex in their Halloween costume.
  • The most popular costumes to have sex while wearing are:
    • Batman
    • Bunny
    • Cat
    • Vampire
    • Fairy

Methodology

We surveyed 1,012 Americans about their Halloween costume plans and preferences. Among them, 7% were baby boomers, 24% were Gen X, 54% were millennials, and 15% were Gen Z. Also, 51% were women, 47% were men, and 2% were nonbinary or nonconforming. We also used Google Trends search volume data for 30 sexy-costume-related searches for all 50 states over the past 12 months.

About ZipHealth

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Fair use statement

If you found these insights into Halloween costume trends intriguing, feel free to share this data for noncommercial purposes. Just remember to credit the original article as your source.